Speaker Profile
COCO AMAR
Coco has been coaching real estate agents to increase their volume from $0 to $20M+ for over twenty years. In the years before that, she gained experience in real estate sales as a top-performing Realtor® and broker in the luxury markets of California, Montana, and Florida,
She is a Florida broker, a member of the Miami Realtor® Association, an International Coaching Federation-certified executive coach, an EQ-I 2.0-certified Emotional Intelligence Coach, and a REIN Institute-certified Real Estate Negotiator.
She holds degrees in computer science and electrical engineering. Before focusing solely on real estate sales, she split her time between software engineering for the DoD complex and real estate investment and development.
Coco is fascinated by the workings of the human mind and heart and believes real estate sales is a profession where the two can be brought together. That belief is reflected in her approach to coaching, where she emphasizes getting to know her clients, their circumstances, their market, and their environment to accelerate their journey.
Coco has a professional command of real estate, contracts and their negotiation, sales psychology, marketing, and technology, but her coaching methods are rooted in the values of self-awareness and work ethic. Helping her clients understand themselves and their clients and develop productive habits are keys to their success.

Coco Amar
May 08 2025
01 : 00 PM EST
90 Minutes
What To Say When: The Anatomy of Successful Sales Conversations
In today’s competitive marketplace, the ability to lead and manage sales conversations effectively is the difference between success and lost opportunities. A sales professional’s words, tone, and approach can either build trust and move the prospect toward a deal or create resistance and disengagement.This class is designed to provide participants with a deep understanding of what makes sales conversations..

Coco Amar
June 03 2025
01 : 00 PM EST
90 Minutes
Unlocking the Power of Data
Business decisions are easier to make when we are equipped with the relevant industry data. This seminar addresses the collection and usage of data for sales professionals, especially the real estate industryAreas CoveredTypes of data - Numerical vs character - Client data, product data, personal and company performance data, - contextual data: for..