Shakira M. Brown is a 13 time award-winning PR & Branding expert and Founder & CEO of SMB Strategic Media LLC (www.pradviser.net ), a firm that helps small business owners get to the heart of why the customers/clients buy their goods and service helping them clarify their message via strategic brand messaging. The company helps businesses convey their competitive advantage with custom PR and content development services to help them stand out in their market. Shakira is also the founder creator of The Functional Entrepreneur TM principles and marketing consulting for America’s Small Business Development Center at The College of New Jersey. Shakira has over 25 years of experience in public relations, television production, branding, sales/marketing, content development, and website strategy. She has won over 13 industry awards in various disciplines for her work and is a frequent business speaker at the professional conference (www.shakirabrown.com). Known as The Small Biz Whisperer, She is the host of Moment Masters Show Small Business Podcast (www.momentmasters.com) available on iTunes and Google Play, among others and she is also a contributing writer for Black Enterprise.com.