The Art of Persuasive Communication: Saying It Right, Getting It Heard
As an international event speaker, coach, MC and author, Bruce Lee brings the experience of a solid business leadership and entrepreneur /ownership background from a good cross section of industry for 40 + years.
- Charter Bank branch management and Alberta Manager for the VISA credit card Division of a Canadian Bank,
- Senior marketing representative for a fully integrated Canadian oil and gas company, charged with increasing market share and building new service stations
- Senior executive recruiter with an office in England
- Owned, managed and operated a 24 hour a day, 365 days a year retail convenience store and gas bar business.
As an implementation and marketing specialist for Custom Learning Systems, he enjoys working with health care clients all across North America and is developing a new platform that supports immediate patient feedback with their caregivers.
On a personal note, he is very active at the Board level in community and sport organizations, manages successful election campaign, and is a regular blood donor - 520 times and still counting!
Bruce has been providing education keynotes, workshops and webinars all across North America full time for the past 30 years. Bruce is passionate on working with individuals and organizations to get the results they need to grow their careers and enhance their business success. He shares practical, real life examples on the most current topics people need, and each presentation includes a variety of complimentary additional resources, articles and tools to support the content and measure skill levels. Recent clients include health care organizations, education systems, accounting and CEO groups.
The focus is always on improving engagement and team building with the added value of aligning corporate strategy to create high performance employees. The results are increased productivity for individuals, departments, and organizations; higher profitability; and increased customer and client satisfaction. Above all, the intent of every presentation is to ensure implementation of the ideas and strategies to move people ahead with a realizable return on their education event investment.
In 2016 Bruce published his first book: Why Trust Me? Making Trust Your Competitive Edge. A free PDF version of this book is one of the many complimentary resources Bruce offers at the conclusion of every webinar. There is also a very special series of complimentary resources offered if you are in health care, be it a hospital, clinic, long term care or an Association.
Effective communication is more than just words, it's the cornerstone of successful interactions in both professional and personal life. It's about truly listening, silencing the gossip and rumor mill, reducing turnover through timely recognition, guiding employees through change with transparency, coaching underperformers, and setting high standards for onboarding and training.
In our diverse, multi-generational, and multi-cultural workforce, precision in communication is paramount. It's not a 50/50 exchange where you ask and receive any response; it's 100% accountability for conveying information, questions, or requests clearly, ensuring they are understood, and gaining agreement. Effective communication is a two-way street that values respectful conversation, mindful word choices, message accuracy, positive intent, and focused attention. It's about speaking with persuasion and ensuring your voice is heard.
Areas Covered
- 7 Winning Characteristics in Communication: Explore the qualities that distinguish effective communication
- Improving Communication: Learn techniques to enhance your communication skills and deliver more impactful messages
- Identifying Communication Problems: Uncover common pitfalls in communication and strategies to overcome them
- The Three Words that Wreck Communication: Recognize words and phrases that hinder effective communication and learn to avoid them
- Good and Bad Communication Habits: Examine the habits that contribute to effective communication and those that hinder it
- Understanding How We Communicate: Reflect on your personal communication style and its impact on interactions
- Mastering Non-Verbal Communication: Understand how body language, tone, and gestures influence message reception
- The Art of 'Question Power' and Listening Skills: Develop the skills to ask the right questions and actively listen to others
- Eight Power Approaches to Communication: Explore strategies that empower your communication and influence those around you
- Impact, Influence, and Rapport: Discover the keys to influencing and building strong relationships through effective communication
- The A.S.K. Technique for Clarity: Learn how to seek clarity and ensure your messages are understood
- Left Brain vs. Right Brain Thinking: Understand the role of both hemispheres in effective communication
Who Should Attend
This session is ideal for anyone who wishes to enhance their communication skills to connect more effectively, be heard, and convey messages with clarity.
Why Should You Attend
Miscommunication is the number one cause of workplace conflict, production errors, low morale, customer and employee complaints, and poor teamwork. To excel at work, you need to speak effectively, be heard, and have your messages acted upon. By attending this webinar, you'll develop a strategy for communication success, including identifying preferred communication styles, maximizing available communication tools, employing effective negotiation tactics, and gaining self-awareness about your strengths and areas for improvement.
Join us in this transformative journey to unlock the art of persuasive communication, where saying it right and getting it heard are keys to your personal and professional success.
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$200.00
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